Flow Research
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Worldflow™ Monitoring Service
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User Perspective
A Quarterly Report on the Views of Flowmeter Users
The User Perspective will survey end-users of flowmeters in the process industries, including:
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Oil & Gas
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Refining
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Chemical
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Pharmaceutical
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Food & Beverage
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Pulp & Paper
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Power
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Water & Wastewater
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Other Process Industries
The User Perspective has four main goals:
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To let you know what users are saying about purchase intent for flowmeters
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To spot short-term changes in user applications of flowmeters
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To identify problems users are having with their flowmeters
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To identify user needs that are not currently being met by suppliers
Manufacturers and distributors who want to understand what their spending plans are, what problems users are having with their flowmeters, what needs are currently not being met. We already have a baseline of data from our last worldwide user survey. Through our quarterly user surveys, we can quickly spot changes in spending patterns that may not show up elsewhere for a year or two.
Endusers and OEMs who want to keep abreast of changes in their industry that impact instrumentation.
The User Perspective will be published in the following months in 2002 and 2003:
| June | 2002 |
| September | 2002 |
| December | 2002 |
| March | 2003 |
| June | 2003 |
| September | 2003 |
| December | 2003 |
Length: 40 to 80 pages per issue
We find out what customers are saying and report important information back to you. Don't fall victim to the effects of economic "shocks" like the Sept. 11 tragedy or lower oil prices. Our surveys will quickly identify the impact of events like these on flowmeter purchasing.
The Flow User Perspective gives you data, not opinion. Some market research companies "research" the market by talking to the leading suppliers and then reformulating these discussions into a market "analysis."
We're different. In preparing the Worldflow™ market studies, we interviewed 300 users in Europe, North America, and Asia. This survey has already established a baseline of data about flowmeter users. Now we propose to track changes in purchase intent, flowmeter use by type, and flow applications every quarter. We will report our result back to you so you can make more informed decisions about forecasts, product features, and marketing.
Flow Research and Ducker Worldwide have joined forces again to bring you the Flow User Perspective. We partnered together to bring you the Worldwide Survey of Flowmeter Users, a study that includes the results of 300 interviews conducted with flow users in Europe, North America, and Asia. Now Ducker Worldwide brings its international experience and resources to enable us to bring you more in-depth surveys from a broader user base.
Topics included in the Flow User Perspective
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Flowmeter purchase plans by purchasing managers
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Capital spending in the process industries
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User substitutions of one type of flowmeter for another and why
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Reasons for buying flowmeters by type
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Needs that are currently unmet by suppliers and distributors
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To create forecasts for flowmeter sales
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To find out where spending on flowmeters is up or down
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To understand what flow technologies are being replaced and why
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To find out about unmet needs your customers may have
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To better understand how end-users perceive suppliers
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To find out what distribution channels are used, and to what extent users are buying on the Internet
How does this benefit you? As a product or marketing manager, you need to know how what factors are affecting the decision making of your customers. Our user survey will spot short-term changes in spending patterns and identify the causes. If users are changing flowmeter technologies, we will find out what type and why. We will also ask flowmeter users what services they would like to have from their suppliers and distributors that they are not getting and why.
There's no better way to find out what end-users of flowmeters are thinking than to ask them on a regular basis. No one else is taking this type of systematic approach. By subscribing to the User Perspective, you will be updated quarterly on what flowmeter customers are saying and why.
Every quarter, we will interview users in the process industries to find out what they are saying about the flowmeters they use. We will get quantitative information about their spending plans that you can use in your forecasts. We will also ask qualitative questions to find out how flowmeter users perceive different types of flowmeters. Because we will ask some of the same questions every quarter, we will establish a baseline of results.
This is the first attempt we know of to systematically record what flowmeter users are saying from one quarter to another. The User Perspective will give you accurate and timely data about flowmeter users that you can't find anywhere else.